Sam Fender burst on to the scene with debut single ‘Play God’ in March 2017 and was hailed as one of Annie Mac’s New Names on Radio 1. Sam’s grit and fresh lyrical take on modern society stand him out from a busy genre and display an insight beyond his years.
He picked up the guitar at the age of 8 and the Newcastle native first made a name for himself on the live circuit some years later, securing support slots with some of the most well respected bands and songwriters on the planet (Catfish and the Bottlemen, Hozier, Willy Mason, Ben Howard, Daughter, Michael Kiwanuka). He’s toured with the likes of Nick Mulvey, Vant and George Ezra and this past year went across Europe alongside Bear’s Den, Declan McKenna and Dermot Kennedy.
Recording in a shed with good friend and producer Bramwell Bronte, Sam has demoed a plethora of material inspired by his life and the world he observed. In keeping with his anti-establishment rhetoric, capturing his first four singles DIY in a warehouse was only natural. The cherry on the cake was joining forces with the mixers behind the likes of QOTSA, Foals and Royal Blood.